Mosaic development prospects
China's mosaic industry is experiencing rapid growth, with both production capacity and market demand increasing by over 30% annually. A few years ago, there were more than 200 mosaic manufacturers, but that number has now risen to over 500. The output value and sales volume, which were once less than 10 billion yuan, have now reached nearly 20 billion and are expected to surpass 20 billion by the end of this year.
According to insiders in the industry, while ceramic tile sales remain unsatisfactory, mosaics are performing exceptionally well. Although the sales of exterior wall mosaics haven't seen a significant increase compared to the same period last year, there's been a substantial rise in interior decoration applications—growing by around 30% year-on-year.
In the first half of this year, several well-known Chinese mosaic companies, including Jiayu, Gloria, Rose, Kasgao, Yuanrui, Tianpei, Aolis, Yashe, Shima, Miele, Youjia, Norman, Jinbisha, Huiji, Xiaohan, Yu, Jinshang, Encouraging, Castle, and Angola, all showed strong performance, with a year-on-year growth of 40%.
Experts believe that today’s mosaics are not only luxurious but also emphasize details, style, individuality, and environmental protection, making them increasingly popular among consumers. The market is expected to grow further due to three main factors: the artistic value of mosaics, China's economic development since the reform era, and the rising living standards that allow people to focus more on quality of life. Additionally, the post-80s generation, who prioritize individuality, is becoming the key consumer group, and mosaics perfectly align with their preferences.
However, despite the growing demand, mosaic sales are still mainly concentrated in major cities like provincial capitals, with secondary cities yet to be fully tapped. As Shang Syria noted, mosaics still have a long way to go before they become common in everyday households. Two key challenges need to be addressed: one is solving the difficulty of installation, as small tiles require skilled labor for proper placement; the other is encouraging designers to play a more active role, as their creativity can expand the application of mosaics in various settings.
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